Success Launch

Yes. There is a 100-postcard minimum for all orders. You also get 50 FREE with the purchase of 100 or more!

Yes. All our postcards are printed on Premium 130 lb. Gloss Cover Cardstock. Printing is full color on both sides.

We provide our Smart Targeted Mailing List with your postcards. It’s built using public data sources, such as tax roll and MLS data, to identify the most qualified homeowners in areas where transactions occur — down to the street, subdivision, or condo level — as well as similar surrounding areas.

By default, your postcards are mailed to homeowners (legal title holders). You can, however, choose to send to the property (situs) address instead, or to both. You may also upload your own mailing list by following the instructions and format requirements found in our Drag-and-Drop Postcard Editor.

To ensure accuracy and deliverability, all addresses are also CASS certified, meaning they meet the United States Postal Service guidelines. This helps reduce returned mail.

Uploaded lists must be in .csv (comma-separated values) format. Most programs — like Excel, FoxPro, and Outlook — allow you to export your list as a .csv file.

Your file should include the following column headers, in this exact order, in the first row: LastName, FirstName, SpouseName, Street, City, State, Zip. All fields are required, except “SpouseName” (spouse’s first name only).

Note: If your list combines first and last names into a single column, enter the full name in the “LastName” column.

We build our Smart Targeted Mailing List using public data sources, like tax roll and MLS data, to identify the most qualified homeowners. Our system targets areas where transactions occur — down to the street, subdivision, or condo level — as well as similar surrounding areas, rather than using a simple radius.

To ensure accuracy and deliverability, all addresses are also CASS certified, meaning they meet the United States Postal Service guidelines. This helps reduce returned mail.

We automatically generate a mailing list of 250 homeowners. You can easily add or remove homeowners from the list by using the filtering options in our Drag-and-Drop Postcard Editor. The minimum mail list requirement is 100 addresses.

Yes. Our program allows you to choose other neighborhoods or streets to add to your mailing list.

Postcards are mailed Standard Class (Bulk/Business) but, for an additional charge, may be mailed First-Class Presort. Small postcards (4” x 6”) are always mailed First-Class Presort. Note: Some states may have alternate shipping options, which will be displayed in the order summary and on our Pricing page.

To add another agent’s photo, name, and contact information to your postcard while editing it, simply select Agent Photo Layout. Here you can elect to have separate information and photos by using the Two Portrait Photos layout, or (if you have a joint photo that is a wide photo) you can choose the Wide Team Photo layout. If you are having any issues uploading the photo yourself, please email postcardadmin@rspusa.com. Final costs for postcard orders can also be split between agents.

Just Listed / Just Sold Postcards come in three sizes: industry-standard Jumbo (8.5" x 5.5"), Small (4" x 6"), and Panoramic (11" x 5.5").

Yes. Extra copies (blanks) are available to order. The minimum order quantity is 100.

Postcards are printed and sent to the post office within 2 business days (excluding select holidays) of order confirmation.

We automatically mail all postcards via the U.S. Postal Service with Standard Class (Bulk/Business) Postage. which averages 10-15 business days for delivery. You may request an upgrade to First-Class Presort, which takes five to seven days, for an additional charge.

NOTE: If you wish to avoid the additional postage upgrade charge, you may order postcards at our Small size (4" x 6"). These are mailed First-Class Presort by default.

Yes. We automatically mail a copy of the postcard to your office address. If you prefer we mail it to your home address, you can make this change in your account on rspusa.com. Go to My Account > Personal Settings > Mailing Address Options. Then, check the box "Send mailings of my personal copies to this address", enter your address, and click Save (fastest method). You may also email it to us at postcardadmin@rspusa.com.

To ensure accuracy and deliverability, all addresses on your mailing list are CASS-certified, meaning they meet United States Postal Service guidelines. While this process helps reduce returned mail, it is not perfect — our CASS accuracy rate averages over 98%, so a small number of addresses may still be incorrect.

If you choose to mail with First-Class Postage, returns may also occur when there is no forwarding address on file or when a forwarding request has expired.

You can change the font style, size and color for the property description on the back of the postcard. All the other text on the postcard is automatically generated and selected for optimal readability, so that font cannot be changed.

When editing your postcard, you can upload a custom front image to one of our existing designs by clicking “Upload Front” and following the provided guidelines and specifications.

At this time, uploading a custom back is not available.

We also offer Personal Branding, which allows you to work with our graphic designers to create a postcard tailored to your brand, including your color preferences and specific elements, like a slogan or additional logo.

If you don't see your headshot on the postcard, you can upload it by going to My Account > Personal Settings > Profile Photos (fastest method), or you can email your photo to us at postcardadmin@rspusa.com.

The map is a real-time lead generating Home Value Estimator (HVE) feature, available for free on Target Farming Reports and Postcards. Homeowners are drawn to a map showing their home and various listed and sold homes in the surrounding area. A unique code (or QR code, if selected) is provided for them to access information about the value of their home at MyHomeEst.com. When they visit the website, you instantly receive real-time leads with available homeowner contact information for following up. If you are ordering non-addressed postcards, entering individual names to mail to, or uploading your own list, one unique code will be used for all recipients, and you will not receive a notification. In this case, the recipient will be prompted to enter their address to receive an estimate. In non-disclosure states, an estimate will not be provided; however, it will show the list price trend for the county as well as a list of similar properties that are on the market or have been sold. A call to action will be in place of the estimate, prompting the homeowner to reach out to you as the Local Real Estate Specialist.

A Notification email will be sent when the postcard has been processed and mailed. You will also have a link in your purchase receipt to a tracking report called Informed Visibility from the U.S. Post Office to look at the delivery status of your postcard. This information is also available under My Account > Order History.

Yes, we have multiple options including Agent Introduction Postcards (in our Specialty Category), Essential Postcards, and Target Farming Reports. Target Farming Reports provide a great way to establish yourself as the neighborhood expert, supplying homeowners with valuable data-driven information unique to the street, subdivision or condo. Reports are regularly mailed to your own exclusive farming report communities, positioning you as the local area expert.

Printed colors may not match perfectly to what you see on your monitor or printer due to variations in computer and print technology, as well as varying levels of paper saturation. Printers calibrate automatically to ensure the best possible quality in printed materials. Quality control is very important to us, and we do our best to ensure the best quality in everything that leaves our facility. However, RSP USA does not assume liability for customer-generated errors in content, margins/bleeds, or typos.

All our postcards are printed on Premium Cardstock (130 lb. Gloss Cover). At the time your order leaves our facility and goes into the United States Postal Service (USPS) mail stream, we have inspected it multiple times for quality assurance, including making sure the ink is dry. USPS relies on heavy-duty sorting machines that grip and roll millions of pieces of mail. Sometimes, this equipment can leave scuff marks or toner behind or, in rare cases, even tear or crumple the mail. Your postcards may go through several of these sorting machines on the way to your chosen recipients. First-Class mail is particularly vulnerable to this.

Most of the newer postal machines, however, automatically adjust the settings in the machine or flag irregularities if they detect that something is off. Typically, only a few postcards would go through before an issue is detected, so most of your order would likely be unmarked.

Upon completion of your 15-min consultation via Zoom, you’ll receive a promo code that you can apply at checkout when you order your postcards.

With regard to sales tax, the amount of tax charged on your order depends on many factors including the following:

1. The billing or shipping address of your order.
2. The type of item or service purchased.

Factors can change between the time you place an order and when your shipment is complete. As a result, the tax we collect is an "estimation" to be collected at Check Out when confirming an order. The tax rate applied to your order will be the combined state and local rates of the address where your order is delivered to or fulfilled from. For example, if you live in a state that does not impose a sales tax, you may still see tax calculated on your order if shipped to another state or if your billing address is associated with a state applicable to tax.