Listing Launch
It's time to start WINNING MORE listings, leads, and referrals
A Comprehensive Marketing Bundle Available Exclusively from RSP USA
Take your listing from standard to standout with multi-channel tools that get you in front of qualified prospects!
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Just Listed/Sold Postcards
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FREE Digital Listing Announcements (Only from RSP USA)
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FREE Home Value Estimate QR Code for HOT LEADS
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FREE Fast Track Follow Up (Only from RSP USA)
- * See Pricing for Postage options and Volume Discounts.
Learn more about Listing Launch
Agent Postcard Testimonials 4.7 Overall (5,303 5-Star out of 6,453 Reviews)
Launch Your Listing or Sale with a Postcard
Jumbo Postcards (8.5" x 5.5") each
Get 50 FREE on Every Order!
Listing Launch is a comprehensive marketing bundle that marries the modern and the traditional -- digital marketing and direct mail marketing—to propel your listings, sales and reputation above your competition!
It's time to start winning more listings, more leads, and more referrals. This bundle offers multi-channel tools that get you in front of qualified prospects, elevating your listing from standard to standout!
How it Works
Start by Ordering Your Just Listed / Just Sold Postcards
Mailing Just Listed / Just Sold Postcards provides an excellent opportunity for you to strengthen and reinforce your reputation while highlighting your successful transactions as they occur within a specific neighborhood. We incorporate the look and feel of your individual or agency style to support consistent brand awareness. Within our program, you can target the neighborhood where the property is located and, most importantly, mail directly to the homeowners via their tax roll addresses.
All-inclusive price of per postcard gets you:
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FREE Digital Listing Announcements (Only from RSP USA)
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FREE Home Value Estimate QR Code for HOT LEADS
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FREE Fast Track Follow Up (Only from RSP USA)
PLUS
- Smart Targeted Mailing List
- Standard Class Postage and Delivery
- 20% off Facebook Ads
- Professional Design Service
- Volume Discounts
- No setup fees
Jumbo Size (8.5" x 5.5")
Premium Cardstock (130lb. Gloss Cover)
Full Color on Both Sides
Smart Target Mailing List is focused on areas where:
- You personally have listings/sales, or
- Your office is well perceived in areas where there is a high turn rate (% of units sold annually).
- For agents using our Target Farming tools, we recommend mailing these cards into your farm areas.
Free Home Value Estimate QR Code:
- Generates leads that are 5x times more likely to list their home in the next 90 days!
- You are instantly notified about each lead for quick personal follow-up.
Free Fast Track Follow-Up:
Immediately after each lead is generated, we'll send out the first of six postcard mailings (one every week for six weeks).
Small - 4" x 6" (always mailed first class)
Get 50 FREE with Purchase of 100 or More Cards!
Volume Discounts
(Standard)
Quantity
Price Each
Under 500
$0.94
500 - 999
$0.92
1000 - 4999
$0.90
5000 +
$0.88
Volume Discounts for Agents Mailing
Target Farm Reports (Get Extra 5¢/off)
Quantity
Price Each
Under 500
$0.89
500 - 999
$0.87
1000 - 4999
$0.85
5000 +
$0.83
Jumbo - 8.5" x 5.5"
(Standard Class Postage and Delivery. Add 15¢ more each for First-Class Postage.)
Get 50 FREE with Purchase of 100 or More Cards!
Volume Discounts
(Standard)
Quantity
Price Each
Under 500
$1.04
500 - 999
$1.02
1000 - 4999
$1.00
5000 +
$0.98
Volume Discounts for Agents Mailing
Target Farm Reports (Get Extra 5¢/off)
Quantity
Price Each
Under 500
$0.99
500 - 999
$0.97
1000 - 4999
$0.95
5000 +
$0.93
Panoramic - 11" x 5.5"
(Standard Class Postage and Delivery. Add 15¢ more each for First-Class Postage.)
Get 50 FREE with Purchase of 100 or More Cards!
Volume Discounts
(Standard)
Quantity
Price Each
Under 500
$1.14
500 - 999
$1.12
1000 - 4999
$1.10
5000 +
$1.08
Volume Discounts for Agents Mailing Target Farm
Reports (Get Free Pano Upgrade + Extra 5¢/off)
Quantity
Price Each
Under 500
$0.99
500 - 999
$0.97
1000 - 4999
$0.95
5000 +
$0.93
Volume Discount applies to the total quantity of eligible items in your shopping cart; items must be purchased during a single checkout session.
Get 20% off the price of Facebook Ads and Listing Brochures when purchased with a Just Listed/Sold postcard.
Yes. There is a 100-postcard minimum for all orders. You also get 50 FREE with the purchase of 100 or more! So an order of 150 would give you 50 FREE with the purchase of 100.
Yes. All our postcards are printed on Premium 130 lb. Gloss Cover Cardstock. Printing is full color on both sides.
We provide Homeowner names and addresses of all streets, subdivisions, and or/condos where transactions occur and also provide mailing lists of similar areas. You will have the ability to mail to the default Homeowners or change to Situs only or to mail to both Situs and Home Owners. You may always upload any mailing list of your choosing by following our instructions and format requirements, found under "Upload Your Own List" (in the "Edit Mail List" area when editing your postcard).
Uploaded lists must be in a .csv text file format. Excel, FoxPro, Outlook, and most other programs will have a way for you to export your list as a .csv text file. Your list should contain the following column headers in the first row of data: LastName, FirstName, SpouseName, Street, City, State, Zip. All columns are required to be filled, except "SpouseName" (which is the spouse's first name). NOTE: If your list uses one column to combine first and last names, instead of putting them in separate columns, place the full names in the "LastName" column.
Our program automatically populates a mailing list based on the neighborhood where the transaction took place rather than a simple radius around the sale/listing. The list is created from Tax Roll Data and is CASS certified before mailing.
We automatically generate a mailing list of 250 homeowners. You can easily add or remove owners from the list by using our filtering options in the mail list section. The minimum mail list requirement is 100 addresses.
Yes. Our program allows you to choose other neighborhoods or streets to add to your mailing list.
Postcards are generally mailed Standard Bulk/Business Class but, for an additional charge, may be mailed First Class. Small postcards (4” x 6”) are always mailed First-Class. Please note that some states may have alternate shipping options, which will be displayed in the order summary and on our Pricing page.
To add another agent’s photo, name, and contact information to your postcard while editing it, simply select Agent Photo Layout. Here you can elect to have separate information and photos by using the Two Portrait Photos layout, or (if you have a joint photo that is a wide photo) you can choose the Wide Team Photo layout. If you are having any issues uploading the photo yourself, please email postcardadmin@rspusa.com. Final costs for postcard orders can also be split between agents.
Transactional postcards come in 3 sizes: Small 4" x 6", Jumbo (industry standard) 8.5" x 5.5", and Panoramic 11" x 5.5."
Yes. Extra copies are available to order. The minimum order for extra copies is 100 pieces.
Postcards are printed and sent to the post office within 2 business days (excluding select holidays) of order confirmation.
The typical method of delivery is Standard Bulk/Business Class mail, which can take anywhere from 10 to 15 business days to arrive. Agents can upgrade to First Class mail for an additional charge per Jumbo size postcard OR by opting to use the Standard size (4" x 6") postcard, which is automatically mailed First Class and takes 5 to 7 business days to be delivered. Jumbo postcards provide additional space to convey your message and the large size further enables it to stand out in a pile of mail.
Yes. We will automatically mail a copy of the postcard to your office address. If you prefer we mail it to your home address, you can make this change by going to My Account > Personal Settings > Mailing Address Options, and check the box "Send mailings of my personal copies to this address", enter your address, and click Save(fastest method). You may also email it to us at postcardadmin@rspusa.com.
While our system does CASS certify all mailing lists, some addresses may still be incorrect. Our CASS rate is over 98% accurate on average. If you choose First-Class mail, you may receive returns due to no forwarding address on file or an expired forwarding address.
You can change the font style, size and color for the property description on the back of the postcard. All the other text on the postcard is automatically generated and selected for optimal readability, so that font cannot be changed.
Yes, you can upload a new custom front image by following the specifications under Upload Front when editing your postcard. Uploading a custom back is not available at this time. We also offer Personal Branding, in which our graphic designers can create a postcard for you that provides you with the ability to change the colors and add specific elements, like a slogan or additional logo, to highlight the look and feel of your brand.
If you don't see your headshot on the postcard, you can upload it by going to My Account > Personal Settings > Profile Photos (fastest method), or you can email your photo to us at postcardadmin@rspusa.com.
The map is a real-time lead generating Home Value Estimator (HVE) feature, available for free on Target Farming Reports and Postcards. Homeowners are drawn to a map showing their home and various listed and sold homes in the surrounding area. A unique code (or QR code, if selected) is provided for them to access information about the value of their home at MyHomeEst.com. When they visit the website, you instantly receive real-time leads with available homeowner contact information for following up. If you are ordering non-addressed postcards, entering individual names to mail to, or uploading your own list, one unique code will be used for all recipients, and you will not receive a notification. In this case, the recipient will be prompted to enter their address to receive an estimate. In non-disclosure states, an estimate will not be provided; however, it will show the list price trend for the county as well as a list of similar properties that are on the market or have been sold. A call to action will be in place of the estimate, prompting the homeowner to reach out to you as the Local Real Estate Specialist.
A Notification email will be sent when the postcard has been processed and mailed. You will also have a link in your purchase receipt to a tracking report called Informed Visibility from the U.S. Post Office to look at the delivery status of your postcard. This information is also available under My Account > Order History.
Yes, we have multiple options including Agent Introduction Postcards (in our Specialty Category), Essential Postcards, and Target Farming Reports. Target Farming Reports provide a great way to establish yourself as the neighborhood expert, supplying homeowners with valuable data-driven information unique to the street, subdivision or condo. Reports are regularly mailed to your own exclusive farming report communities, positioning you as the local area expert.
Printed colors may not match perfectly to what you see on your monitor or printer due to variations in computer and print technology, as well as varying levels of paper saturation. Printers calibrate automatically to ensure the best possible quality in printed materials. Quality control is very important to us, and we do our best to ensure the best quality in everything that leaves our facility. However, RSP USA does not assume liability for customer-generated errors in content, margins/bleeds, or typos.
All our postcards are printed on Premium Cardstock (130 lb. Gloss Cover). At the time your order leaves our facility and goes into the United States Postal Service (USPS) mail stream, we have inspected it multiple times for quality assurance, including making sure the ink is dry. USPS relies on heavy-duty sorting machines that grip and roll millions of pieces of mail. Sometimes, this equipment can leave scuff marks or toner behind or, in rare cases, even tear or crumple the mail. Your postcards may go through several of these sorting machines on the way to your chosen recipients. First-Class mail is particularly vulnerable to this.
Most of the newer postal machines, however, automatically adjust the settings in the machine or flag irregularities if they detect that something is off. Typically, only a few postcards would go through before an issue is detected, so most of your order would likely be unmarked.
Most of the newer postal machines, however, automatically adjust the settings in the machine or flag irregularities if they detect that something is off. Typically, only a few postcards would go through before an issue is detected, so most of your order would likely be unmarked.
With regard to sales tax, the amount of tax charged on your order depends on many factors including the following:
- The billing or shipping address of your order.
- The type of item or service purchased.
